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Warner Bros. Korea

트렌딩 콘텐츠 바로 뒤에 노출되는 광고인 TikTok Pulse를 활용하여 관객 인지도를 극대화하기 위한 캠페인을 진행한 워너 브러더스 코리아의 영화 <웡카>

워너 브러더스 cast study warner bros. logo
+17% %
광고 상기도
TikTok 평균 대비 3.2배
16.3 %
타이틀 인지도 상승률
-
+32 %
도달률
Pulse 광고에서 일반 infeed 광고 대비

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