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Introducing TikTok Works — a new series exploring how TikTok drives real results for brands. 📈 Come see research from partners like Nielsen and Kantar, and find out how you can put TikTok ads to work for your business.
A look back at TikTok for Business in APAC in 2023
TikTok's Self-Attributing Network (SAN) integration allows app advertisers more performance insights, customized attribution windows, and access to advanced metrics like engaged view-through attribution (EVTA), a new attribution touchpoint in TikTok Ads Manager.
Bring your holiday campaigns into the spotlight with TikTok Creator Marketplace this festive season!
Shoppertainment is an opportunity that's here to stay in Southeast Asia. This type of content-driven commerce seeks to entertain and educate, while leading the audience towards checkouts. Now with TikTok Shop, brands can harness Shoppertainment from content to cart within the same platform. If you want to explore more with TikTok Shop, look no further as we introduce the G.R.O.W framework to accelerate your business growth.
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