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It's National Small Business Month! There's never been a better time to join the thriving community of 7 million businesses growing with TikTok. That's why we're inviting you to join us at TikTok Takeoff: Small Biz Summit!
So you're running performance campaigns on TikTok - what's next? Learn how to harness this engagement and take your performance campaigns further with the 3 steps to advance performance.
Learn about the 5 fundamental levers that drive creative performance on TikTok.
OMG Chief Product Officer Alex Pacey and PHD Chief Operating Officer Stuart Bailey share insights from their recent trip to SXSW in Austin, Texas.
Looking to supercharge your performance marketing campaigns on TikTok? It's as simple as knowing your ABCs.
In an ever-evolving marketing landscape, marketers must keep up with the times to maximize new channels and measurement techniques.
Associate Director at Initiative, Rebecca Kingsbury, shares a behind the scenes look at the first session of TikTok's 2024 Accelerator program.
Data isn't just important, it’s absolutely essential. Discover how harnessing the right signals can propel your performance efforts to new heights, unlocking advanced solutions to supercharge your performance.
Explore best in class creative executions from Australia and New Zealand to get inspired for your next campaign on TikTok.
The TikTok Marketing Partners Program is proud to introduce our new Agency category to recognize best-in-class agencies with proven TikTok expertise.
The holiday season is a crucial time for e-commerce small businesses, as consumers flock to online shopping platforms in search of the perfect gifts. To make the most of this opportunity, it's essential to start planning early and implement effective strategies to increase your e-commerce sales. In this blog post, we explore some proven methods to help boost your sales during the holiday season, highlighting the importance of early preparation and the potential of TikTok as a powerful sales-driving platform.
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