11.02.2022
11:00 AM EST | 10:00 PM EST
TikTok Made Me Play It
Where gaming and culture collide
Like gaming, TikTok is made for bringing people together through discovery and joyful creativity. People come to TikTok to discover moments and movements that shape gaming culture today.
On Wednesday, November 2nd, TikTok hosted its first-ever global gaming event, inviting the gaming industry to learn why TikTok is the #1 gateway to future growth, and explore how top worldwide gaming publishers are showing up.
The immersive gamified summit uncovered who TikTok's gaming audiences are, how they're engaging with brands, and how brands can create better for TikTok.
Want to catch up on TikTok's first Global Gaming Summit?
Speakers
President, Global Business Solutions
Blake Chandlee
@TikTok
65.8M followers
Head of Global Gaming, GBS
Assaf Sagy
@TikTok
65.8M followers
Head of Brand
Julia Victor
@thesims
365.2K followers
VP of Global Marketing
Sami Thessman
@nba2k
2.2M followers
Chief Product Officer
Ioana Hreninciuc
@homagames
256.3K followers
Senior Director of Creative Marketing
Naor Itzhak
@playtika
2134 followers
Senior Marketing Manager
Vincent Tan
@VNG
25.2K followers
Schedule
Introduction
5 minutes
Blake Chandlee
President, Global Business Solutions, TikTok
State of gaming
10 minutes
Assaf Sagy
Head of Global Gaming, Global Business Solutions, TikTok
Rise of "TikTok Made Me Play It"
5 minutes
Kennedy (@cozy.games)
TikTok creator, gaming
Khleo Thomas (@khleothomas)
TikTok creator, gaming
The opportunity
10 minutes
Julia Victor
Head of Brand – The Sims, Electronic Arts
Sami Thessman
VP of Global Marketing, 2K
Naor Itzhak
Senior Director of Creative Marketing, Playtika
Ioana Hreninciuc
Chief Product Officer, Homa Games
Vincent Tan
Senior Marketing Manager, VNG
Explore related articles
Supercharging game discovery
Learn more
Play everywhere: Connecting with mobile gamers on TikTok
Learn more