TikTok Works

Unlocking Success: Performance Marketing on TikTok

June 20, 2023
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From Auckland to Melbourne, Sydney to Brisbane, we’ve had a blast sharing the latest TikTok performance marketing insights across New Zealand & Australia as part of our TikTok Works: Performance Tour. Whether you’re a campaign beginner or an advanced performance marketer, we have insights and tips & tricks to support you on your TikTok advertising journey. Check it out below!


Beginner


New to advertising on TikTok and need to know the basics? Then the ABCs of performance on TikTok are for you. You’ll have your first campaign up and running in no time!


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Show me the ABCs in action:



Intermediate


Run a few campaigns and ready to supercharge your performance? We’ve unpacked the key creative levers that drive successful marketing campaigns on TikTok.


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I’m short on time, show me a one-pager


I’ve got some time, show me creative best practice in action:



Advanced


Feeling comfortable running TikTok campaigns and are ready to deep dive into the science? We’ve got you covered with three steps to advanced performance.


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I’m short on time, show me a one-pager


I’ve got some time, show me advanced performance in action: