Getting started for nonprofits

Ready to start raising awareness for your mission on TikTok? Keep these pointers in mind when creating an account for your cause:

Create a shared email. That way, anyone on your team can log on to post.
Make it business official. Set your account type as ‘business’ to unlock a suite of exclusive features.
Make the most of your bio. Think of it as an elevator pitch telling the community your purpose and goals for using the platform. For example, on @tiktokforgood, we describe ourselves as, “TikTok’s social impact hub: inspiring our community to drive positive impact.”
Link your socials. Make it easy to discover content on your other channels (Pro Tip: It also comes in handy if you get locked out of your account!).

Once you’re good to go, check out our articles on Creating Impactful Content for your cause. From building your strategy to utilizing the Creator Portal, we have all the info you need to feel confident about your first video.