Video Shopping Ads: Supercharge product sales

Shoppable videos to seamlessly drive sales on your website

Leverage Video Shopping Ads today

The catalog-based ad solution to maximize website sales

Activate the purchasing power of the TikTok community with Video Shopping Ads, TikTok's e-commerce advertising solution to supercharge sales on your website. Powered by your product catalog, Video Shopping Ads offers tailored product recommendations on the For You page and multiple placements to boost product sales.

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Made for e-commerce

What benefits do you get with Video Shopping Ads?

Find new customers and drive conversions

Reach new customers and re-engage previous visitors with dynamic, interest-driven product discovery.

Unleash your catalog's power

Unlock the potential of your product catalog with scalable creative solutions, catalog-exclusive features and seamless checkout experiences

Drive year-round sales

Use Video Shopping Ads to boost product sales during all of your seasonal promotions and evergreen campaigns, leveraging engaging videos and the carousel format.

Maximize discoverability

Boost product discovery and conversions with shoppers through innovative formats and placements

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How we know it works

56 %

of TikTok users say that ads on TikTok lead them to discover new products or brands

1.5 x

TikTok users are 1.5x more likely than other platform users to discover new brands and products on the platform.

70 %

of TikTok users say it seems easy to purchase through the TikTok shopping-related ad they saw

FAQ

Have more questions?

Here are some of the most common questions about Video Shopping Ads. If there’s something else you’re looking for, visit the Business Help Center for more info.

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Connect your product catalog and a safe, reliable data connection to get started.

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