TikTok for Business | Marketing & Advertising on TikTok

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Our solutions drive results

TikTok ranks #1 globally for ad equity: it’s the preferred ad environment for both brands and consumers.

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1.5 x

TikTok users are 1.5x more likely to immediately go out and buy something they discovered on the platform.

68 %

68% of TikTok users find advertising content here unique or different from any other platform.

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In-Feed Ads

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Spark Ads

Video Shopping Ads

Creative Exchange

Creator Marketplace

Tell your brand story in a true-to-TikTok way with this sound-on, vertical video ad that can be further enhanced with interactive add-ons.

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Getting started with TikTok is easy

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1. Set your goals

Select your business objectives and target audience, and we'll optimize your campaign accordingly.

2. Create your ad

Upload your own videos or images, or create a new video using our suite of intuitive video creation tools.

3. Go live and monitor

When your ad is published, we’ll ensure your ad is shown to the right audience at the right time.

See how
retail

brands advertise on TikTok

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noissue

Engaging the small business community on TikTok and making custom, sustainable packaging accessible through fun and authentic content.

RCHLO

Spreading joy and inspiring brand affinity by recognising mothers nationwide with a Branded Hashtag Challenge.

Shoppers Drug Mart

Inspiring at-home glow-ups that captivated millions.

noissue

Engaging the small business community on TikTok and making custom, sustainable packaging accessible through fun and authentic content.

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Solutions across a wide range of business goals

Our suite of solutions keeps every type of business in mind. Find the right one for you.

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Inspiration to help you find your brand voice

See how businesses like yours advertise, and learn how similar strategies can work for you.

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Tools to take you to the next level

Explore our best tips, tricks and guidelines for building your brand presence on TikTok.

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Explore more on TikTok for Business

Small Business Resources

Join the TikTok community and accelerate your growth with our digital marketing resources. Reach more people and drive results for your brand.

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TikTok Business Center

Meet all your marketing needs with TikTok Business Center. Manage and access advertising, creators, commerce and other marketing solutions in one place for quick collaboration and maximum flexibility.

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Marketing Partners

Work with our badged experts to level up your TikTok strategy, from creative and music to commerce, measurement and more.

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Ready to start creating? Let’s go!

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Ads with impact

Only on TikTok

Our solutions drive results

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See how
retail

brands advertise on TikTok

Solutions across a wide range of business goals