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martintangtips

Martin Tang Tips

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I am a digital marketing professional who loves sharing tips and knowledge.

𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗧𝗶𝗽𝘀 𝗜 𝗪𝗶𝘀𝗵 𝗜 𝗞𝗻𝗲𝘄 𝗘𝗮𝗿𝗹𝗶𝗲𝗿
𝟏. 𝐅𝐢𝐫𝐬𝐭 𝐈𝐦𝐩𝐫𝐞𝐬𝐬𝐢𝐨𝐧𝐬 𝐚𝐫𝐞 𝐄𝐯𝐞𝐫𝐲𝐭𝐡𝐢𝐧𝐠
This principle applies to various aspects of your content – from the above-the-fold section of your website to the initial 1-6 seconds of your video, the lead image, or the opening lines of your copywriting, introductions, or titles.

Failing to engage your audience right from the start could mean losing a significant portion of your audience.

𝟐. 𝐏𝐫𝐢𝐨𝐫𝐢𝐭𝐢𝐳𝐞 𝐒𝐩𝐞𝐞𝐝 𝐚𝐧𝐝 𝐐𝐮𝐚𝐧𝐭𝐢𝐭𝐲
Place a strong emphasis on content distribution. Improving this aspect is crucial, as your content won't gain traction without it.

Consider who can amplify your content – who will share it and talk about it. Also, start with manageable goals and don't overcomplicate your content creation process.

Leverage AI tools, platforms, and pre-designed templates available online. Avoid spending time on manual activities that yield minimal results.

𝟑. 𝐂𝐨𝐧𝐭𝐢𝐧𝐮𝐚𝐥 𝐋𝐞𝐚𝐫𝐧𝐢𝐧𝐠
To learn something new, you must be willing to unlearn what you knew before.
New knowledge and technologies emerge daily, and staying updated is essential.
Keep track of the latest trends, viral content, and news to remain competitive.

Be a well-rounded individual with a broad perspective, extending beyond your comfort zone.

If you ever find your passion waning, it might be worth reassessing your career path. The digital marketing landscape is in constant flux, demanding perpetual adaptation.

Incorporating these insights and shared experiences into your digital marketing journey can provide the inspiration you need to succeed.

#digitalmarketingtips #digitalmarketing #marketing #marketingtips
如何为SEO挑选关键词,最常见的方法是查看平均搜索量,这是完全可以接受的。

为什么要选择那些吸引不到任何人的不受欢迎的关键词呢?

所以,最终的逻辑是吸引人们选择高搜索量的关键词。从基本概念来看,这是完全可以的。

然而,当我们再添加另一个变量,即竞争对手,考虑就不同了。

不再仅仅选择高搜索量的关键词,因为您需要与那些几乎垄断了大部分关键词的巨头竞争。

在某些情况下,选择这些关键词是不推荐的,因为竞争水平太高。

更好的选择是低竞争但搜索量较高的关键词类别。

较低的竞争意味着您可以更容易地在行业中排名或渗透,而不是选择一个竞争激烈的关键词领域进行排名。

另一方面是搜索量较低且竞争较低的关键词。这可能被视为无用的关键词类型,但请记住,人类始终在变化。

新的趋势将出现,并且关键词的类型可以动态转变。

最后一个象限是高竞争但低搜索量的关键词。对我来说,这种类型的关键词就像是B2B关键词。

通常,由于B2B世界中的良好市场,尽管这些关键词的搜索量相当低,但竞争对手的确非常多。

这提醒我们不要只看数字,而是需要整体上检查竞争水平。希望竞争作为一项新的指标能在关键词选择过程中提醒大家。

学到了新东西吗?记得点赞并收藏这篇文章。

#关键词选择 #搜索量与竞争 #SEO策略 #低竞争高搜索量 #关键词趋势 #B2B市场 #数字与竞争分 #SEO #Searchengineoptimization #seotips #keywordresearch #关键词 #GoogleSEO #谷歌seo #数字营销
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