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honeypotdigital

Emma - Marketing Strategist

270Following
78Followers
334Likes

honeypotdigital.com Marketing Strategist & Coach NZ based, clients worldwide

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Social media virality isn’t right for every business. Sometimes it's a portfolio and search matching platforms for other businesses. Alison shared how she looks at social media as the second type in the latest episode of the Digital Hive Podcast #marketingpodcast #businesspodcast #fashiondesigner #fashionbrand #marketingcoach #smallbusinessowner #smallbusinessmarketing #socialmediaseo created by Emma - Marketing Strategist with Emma - Marketing Strategist's original sound

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Social media virality isn’t right for every business. Sometimes it's a portfolio and search matching platforms for other businesses. Alison shared how she looks at social media as the second type in the latest episode of the Digital Hive Podcast
#marketingpodcast #businesspodcast #fashiondesigner #fashionbrand #marketingcoach #smallbusinessowner #smallbusinessmarketing #socialmediaseo

Sometimes, the bonus of doing a certain type of marketing can be that you’ll be surrounded by others in your industry who support your same values, audience, or add to your story, by being part of that collective. #marketingpodcast #businesspodcast #fashiondesigner #fashionbrand #marketingcoach #smallbusinessowner #patternmaker #stlouismo #tradeshow created by Emma - Marketing Strategist with Emma - Marketing Strategist's original sound

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Sometimes, the bonus of doing a certain type of marketing can be that you’ll be surrounded by others in your industry who support your same values, audience, or add to your story, by being part of that collective. #marketingpodcast #businesspodcast #fashiondesigner #fashionbrand #marketingcoach #smallbusinessowner #patternmaker #stlouismo #tradeshow

The big business stories are inspiring, but they’re not all that relatable for a small business owner. Alison focuses on asking her podcast guests questions based on what would be most relatable for the small businesses she works with and who listen to the podcast, especially when those guests are further along in their growth. #marketingpodcast #businesspodcast #fashiondesigner #fashionbrand #marketingcoach #smallbusinessowner #patternmaker created by Emma - Marketing Strategist with Emma - Marketing Strategist's original sound

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The big business stories are inspiring, but they’re not all that relatable for a small business owner. Alison focuses on asking her podcast guests questions based on what would be most relatable for the small businesses she works with and who listen to the podcast, especially when those guests are further along in their growth.
#marketingpodcast #businesspodcast #fashiondesigner #fashionbrand #marketingcoach #smallbusinessowner #patternmaker

At a certain point in business, your plan goes from being based on your ideal target audience to your actual one, the real life clients and customers who have paid money for your offer. If you offer a repeat purchase offer, those could be the same literal people over and over. For other businesses, it can be the goal to attract more people just like the ones you have before. #marketingpodcast #businesspodcast #fashiondesigner #fashionbrand #marketingcoach #smallbusinessowner #patternmaker #marketingplan created by Emma - Marketing Strategist with Emma - Marketing Strategist's original sound

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At a certain point in business, your plan goes from being based on your ideal target audience to your actual one, the real life clients and customers who have paid money for your offer. If you offer a repeat purchase offer, those could be the same literal people over and over. For other businesses, it can be the goal to attract more people just like the ones you have before.
#marketingpodcast #businesspodcast #fashiondesigner #fashionbrand #marketingcoach #smallbusinessowner #patternmaker #marketingplan

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When you make your blog, video, podcast or social media content, who are you speaking to?

In this latest episode of the podcast, I spoke with @alisonhoenesdesign about her marketing and the business she has built over the past 6 years. Her business is especially niched, so she has a specific customer in mind when she is creating blog and email content to answer the questions they might have. You can find the episode via the link in my profile. #marketingpodcast #marketingcoach #smallbusinessowner #businesspodcast #fashiondesigner #fashionbrand #patternmaker

Inspiration can come from so many different spaces, the difference is committing to the doing so it comes to fruition. Not everything will inspire you that much and thats ok, but an act of returning to it every day can move mountains #marketingpodcast #creativeentrepreneur #marketingcoach #smallbusinessowner #businesspodcast created by Emma - Marketing Strategist with Emma - Marketing Strategist's original sound

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Inspiration can come from so many different spaces, the difference is committing to the doing so it comes to fruition. Not everything will inspire you that much and thats ok, but an act of returning to it every day can move mountains #marketingpodcast #creativeentrepreneur #marketingcoach #smallbusinessowner #businesspodcast

When youre simply being creative and not focusing on what is monetisable, you are more lit up about what you enjoy. Maybe you see a way to weave it into a business but when the pressure isnt there it is often more fun #marketingpodcast #creativeentrepreneur #marketingcoach #smallbusinessowner #businesspodcast created by Emma - Marketing Strategist with Emma - Marketing Strategist's original sound

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When youre simply being creative and not focusing on what is monetisable, you are more lit up about what you enjoy. Maybe you see a way to weave it into a business but when the pressure isnt there it is often more fun #marketingpodcast #creativeentrepreneur #marketingcoach #smallbusinessowner #businesspodcast

We might look scattered on the outside but were just having a reallly good time #marketingpodcast #creativeentrepreneur #marketingcoach #smallbusinessowner #businesspodcast created by Emma - Marketing Strategist with Emma - Marketing Strategist's original sound

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We might look scattered on the outside but were just having a reallly good time #marketingpodcast #creativeentrepreneur #marketingcoach #smallbusinessowner #businesspodcast

Brining people together to share is so important to connectivity, as is showing up as yourself to feel part of a collective #marketingpodcast #marketingcoach #smallbusinessowner #businesspodcast #community created by Emma - Marketing Strategist with Emma - Marketing Strategist's original sound

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Brining people together to share is so important to connectivity, as is showing up as yourself to feel part of a collective #marketingpodcast #marketingcoach #smallbusinessowner #businesspodcast #community

The current popular formats might not work well for you, but there are so many options that you can often find a format that is more magical for you, whether connection is what drives you or not #marketingpodcast #marketingcoach #smallbusinessowner #businesspodcast #marketingplan #contentmarketing created by Emma - Marketing Strategist with Emma - Marketing Strategist's original sound

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The current popular formats might not work well for you, but there are so many options that you can often find a format that is more magical for you, whether connection is what drives you or not

#marketingpodcast #marketingcoach #smallbusinessowner #businesspodcast #marketingplan #contentmarketing

As creatives, we can do all the things, but sometimes the creative process helps to bring it together for us to choose what we focus on most. #marketingpodcast #marketingcoach #smallbusinessowner #businesspodcast created by Emma - Marketing Strategist with Emma - Marketing Strategist's original sound

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As creatives, we can do all the things, but sometimes the creative process helps to bring it together for us to choose what we focus on most. #marketingpodcast #marketingcoach #smallbusinessowner #businesspodcast

Anna Lee runs an amazing business but doesnt have one soecific niched service on offer. Instead she focuses on creativity and connection. On this episode of the podcast we break that down, and how we often find there are exceptions to the rules we are told. The podcast is available on all audio platforms, YouTube and via my website #marketingpodcast #marketingcoach #smallbusinessowner #marketingplan #businesspodcast created by Emma - Marketing Strategist with Emma - Marketing Strategist's original sound

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Anna Lee runs an amazing business but doesnt have one soecific niched service on offer. Instead she focuses on creativity and connection. On this episode of the podcast we break that down, and how we often find there are exceptions to the rules we are told. The podcast is available on all audio platforms, YouTube and via my website #marketingpodcast #marketingcoach #smallbusinessowner #marketingplan #businesspodcast

New jargon means new keywords and messages to be updated, even if your offer isnt changing at all #businesscoach #marketingcoach #smallbusinessowner #marketingplan #contentmarketing created by Emma - Marketing Strategist with Emma - Marketing Strategist's original sound

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New jargon means new keywords and messages to be updated, even if your offer isnt changing at all

#businesscoach #marketingcoach #smallbusinessowner #marketingplan #contentmarketing

You have options! Social media is fantastic but there are different approaches and platforms to try too 😄 #businesscoach #marketingplan #smallbusinessowner #contentmarketing #smallbusinesscheck created by Emma - Marketing Strategist with Emma - Marketing Strategist's original sound

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You have options! Social media is fantastic but there are different approaches and platforms to try too 😄

#businesscoach #marketingplan #smallbusinessowner #contentmarketing #smallbusinesscheck

Lets make a marketing plan together… #businesscoach #marketingplan #workshop #smallbusinessowner #contentmarketing created by Emma - Marketing Strategist with Tollan Kim's Chill Vibes

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Lets make a marketing plan together… #businesscoach #marketingplan #workshop #smallbusinessowner #contentmarketing

Part 9: Advertising The cherry on top, the paid clicks and eyeballs. Each type of advertising has a different purpose and we use those together to ultimately get more people interested in your offer so the sales process can take over. This is the last part of this series and we’ve covered most of the marketing a law firm could do. I hope this has given you some ideas, whether you work in law or not. What industry should I do next? #legallyblonde #lawfirm #reesewitherspoon #selmablair #lawyersofinstagram #strategicmarketing #smallbusinessmarketing created by Emma - Marketing Strategist with Emma - Marketing Strategist's original sound

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Part 9: Advertising

The cherry on top, the paid clicks and eyeballs. Each type of advertising has a different purpose and we use those together to ultimately get more people interested in your offer so the sales process can take over. This is the last part of this series and we’ve covered most of the marketing a law firm could do. I hope this has given you some ideas, whether you work in law or not.

What industry should I do next?

#legallyblonde #lawfirm #reesewitherspoon #selmablair #lawyersofinstagram #strategicmarketing #smallbusinessmarketing

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