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Premier Influencer marketing solution meets đ eCommerce đ
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Do you believe in a one-size-fits-all approach to marketing, or is it more of a fine-tuned art where context is king?
In this thought-provoking podcast clip from our most recent đïžpodcast guest, Scott Erickson of Spectrum Brands, Inc, we shed light on the complexity of modern marketing. Gone are the days when we could rely solely on the "four P's" and generic brand statements.
The exciting evolution of retail marketing
đŻ The key takeaway: Marketing today demands multiple frameworks that consider the unique context of each product, channel, and customer. Amazon is not Walmart, and Target differs from Home Depot. Each requires a tailored strategy.
If you're still treating all channels the same, it's time to rethink your approach! đđ
Learn more in the full episode here: https://hubs.ly/Q02199th0
#Shorts #GenerationInfluence #Podcast #Marketing #DigitalMarketing #InfluencerMarketing #Strategy #Insights #SpectrumBrands
246
đ„Harnessing the power of authenticity to connect with Gen Z
Authenticity fuels engagement in today's fast-paced digital landscape.
The Gen Z audience is rewriting the rules of content consumption with their unwavering loyalty. They yearn for more than just information â they crave authenticity that resonates on a deeper level. đĄ
In a recent conversation with Kevin Breemes of EY , we learned about a real example of how this tactic was put into practice. đ
Kevin teamed up with a dynamic influencer who is always on the move and matches the lifestyle and interests of the audience they were looking to reach. The brand's product fit seamlessly into the influencer's content style to the point that the partnership felt natural, creating a bond of trust between the influencer, the audience, and the brand.
Want to hear the full conversation? Check out the podcast episode here: https://hubs.ly/Q01_lTk20
#podcast #influencermarketing #digitalmarketing #socialcommerce #authenticity
240
Wild Facts About Consumer Behavior in Tech & CPG.
In this thought-provoking segment from last week's podcast, Tiffany Makl from ThunderWorks Company - Maker of ThunderShirts provides insight on the disparities in consumer behavior between two seemingly unrelated domains: Tech & Pet CPG.
Having spent years immersed in the world of marketing, Tiffany talks about how the key ingredient to a thriving campaign is unwavering faith in the product. đ Whether you're navigating the fast-paced corridors of tech đ⥠or fostering connection in the heartwarming pet space đ¶â€ïž, the foundation remains the same:
Belief breeds success.
Full Episode here: https://hubs.ly/Q01-pTGd0
#TikTok #podcast #generationinfluence #influencermarketing #influencers #marketing #tech #cpg
257
Who was the person that changed your professional life? You need to hear this inspiring story of how impactful a first impression can be.
Full podcast here: https://hubs.ly/Q01-617W0
#TikTok #podcast #influencermarketing #generationinfluence #inspiration
256
Proof of the power of influencer marketing from Tiffany Makl of ThunderShirt & Feliway on the Generation Influence podcast.
Full podcast episode here: https://hubs.ly/Q01ZYdxQ0
#TikTok #GenerationInfluence #Podcast #influencermarketing #ThunderShirt #strategy #Success
233
People on short-form video platforms are constantly talking about how to succeed in Tech. See why Kelsey Blazaitis of CompTIA says we're debunking the myth that you need a degree to thrive in IT on this episode of the Generation Influence podcast.
Check out the full podcast episode here: https://hubs.ly/Q01ZQqR_0
#tech #GenerationInfluence #podcast #TikTok #influencermarketing #influencers
230
Change is exciting! See what Denise Vitola of Bayer has to say about how influencer marketing is changing the game of social marketing.
Full podcast here: https://hubs.ly/Q01YvXk-0
#GenerationInfluence #Podcast #influencemarketing #digitalmarketing #ecommerce #socialcomerce #Bayer #genvideo
245
The Truth Around Influencer Marketing ROI - Full #podcast episode here: https://hubs.ly/Q01XYgVp0 #GenerationInfluence #influencermarketing
121
Do people trust influencer product reviews? đ€đ€
#influencer
#marketing
#linkinbio
313
Do you want to be a content creator? Letâs start off with a media kit.
#mediakit
#influencer
#contentcreator
#influencermarketing
#fyp
242
5 suggestions when working with TikTok influencers!
#influencermarketing
#influencer
#contentcreation
#brands
#ecommerce
292
Check out some facts from our social commerce report, link in bio!
#influencermarketing
#fyp
290
Work with gen.video to help your brand grow in 2023!
#influencermarketing
#influencer
#brand
#fyp
314
Check out these different facts regarding the influencer marketing industry!
#influencermarketing
#ecommerce
#fyp
91.2K
Influencer marketing has thrived the last few years! đ
#didyouknow
#fyp
#influencermarketing
#learnontiktok
287
It looks like YouTube takes the lead for 18-29 y/o! âșïž
#youtube
#influencermarketing
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