blogilates
cassey
317Following3.5MFollowers97.2MLikes
CEO + Head Designer of POPFLEX and Blogilates brands. ✨SKLEGGING✨
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This is the Go with the Flow Jumpsuit from @POPFLEX ! I’m wearing XS (I recommend to size down) in the regular length! Also, if you have bathroom concerns, its so easy. Just slip the shoulders off, pull down, pee, wipe, pull up. VERY EASY. Please don’t ask me for me a demo 🥲 #jumpsuit #romper #fashiondesign #lifehack #easyoutfitideas
Today, you are witnessing the beginning of something new.
In 2016, I started @POPFLEX to make cute workout clothes. Then as the brand evolved, and I evolved, the mission became so much more. It became about solving problems. It became about innovation. It became about making the best fitting clothes in the world for women.
8 years I’ve practiced making activewear. And today, I challenge myself to expand into a new space.
Today I introduce you to Popflex Active Casual.
I’m taking all the comfort and performance features from my workout wear and integrating it into casual wear, because WHY NOT? You guys have lives outside of the gym and I wanna be there with you too.
I’m starting with my favorite closet staple: a jumpsuit!
YOU GUYS.
The ✨Go with the Flow Jumpsuit✨ is literally the most flattering and most comfortable thing I’ve EVER put on my body. I love it so much that I had to make it in multiple inseams (petite, regular, tall) AND in a sleeveless and long sleeve version…WITH THUMBHOLES.
This comes in XXS to 3X and is extremely stretchyyy! You can get your normal size if you like things loose or you can size down one if you want a little more waist snatch. I’m wearing the xs in the regular inseam with heels. I’m 5’5”.
This is beginning of Active Casual but it doesn’t mean it’s the end of Activewear. I’ll still be designing your leggings, sports bras, and hoodies, but I hope from here on out I can make clothes for you in more parts of your life.
♥️Cassey
#fashiondesigner #jumpsuit #fallfashion
In 2016, I started @POPFLEX to make cute workout clothes. Then as the brand evolved, and I evolved, the mission became so much more. It became about solving problems. It became about innovation. It became about making the best fitting clothes in the world for women.
8 years I’ve practiced making activewear. And today, I challenge myself to expand into a new space.
Today I introduce you to Popflex Active Casual.
I’m taking all the comfort and performance features from my workout wear and integrating it into casual wear, because WHY NOT? You guys have lives outside of the gym and I wanna be there with you too.
I’m starting with my favorite closet staple: a jumpsuit!
YOU GUYS.
The ✨Go with the Flow Jumpsuit✨ is literally the most flattering and most comfortable thing I’ve EVER put on my body. I love it so much that I had to make it in multiple inseams (petite, regular, tall) AND in a sleeveless and long sleeve version…WITH THUMBHOLES.
This comes in XXS to 3X and is extremely stretchyyy! You can get your normal size if you like things loose or you can size down one if you want a little more waist snatch. I’m wearing the xs in the regular inseam with heels. I’m 5’5”.
This is beginning of Active Casual but it doesn’t mean it’s the end of Activewear. I’ll still be designing your leggings, sports bras, and hoodies, but I hope from here on out I can make clothes for you in more parts of your life.
♥️Cassey
#fashiondesigner #jumpsuit #fallfashion
The high impact bra of your dreams: ✨SUPERBRA✨ Thank you to everyone who gave feedback and made this possible! If you’re not sure on sizing, use the @POPFLEX size chart and get your normal top size. If you’re DDD+ you can unofficially size up one (we tested a sz small woman with G cups and she fit well into the medium) however please note that official larger cup bras are in development. I just need more time to study the E, F, G, H, I, J’s etc. Thank you for your patience as we traverse this sports bra journey together! Avail now in XXS-3X in 5 colors! 🌈 #fashiondesigner #sportsbra #highimpactbra #femaleceo
The 2.5 year Superbra journey.
Can you believe how many times the design changed!? As you can see, the product development process is truly A PROCESS. Good, reliable products take time, but with the speed of social media and fast fashion setting the pace, I feel like it’s warped people’s sense of time. (Copying other people’s designs and getting it out in a matter of weeks is UNNATURAL!)
9-12 months is the average time I can sketch something from your requests, develop, and produce, but the harder ones like Superbra need even more attention. Anyway, thank you for giving me grace and patience. I’m currently editing my @POPFLEX Superbra video and I cannot wait to show you all the cool features!
♥️Cassey
#fashiondesigner #entrepreneurship #productdesign #productdevelopment
Can you believe how many times the design changed!? As you can see, the product development process is truly A PROCESS. Good, reliable products take time, but with the speed of social media and fast fashion setting the pace, I feel like it’s warped people’s sense of time. (Copying other people’s designs and getting it out in a matter of weeks is UNNATURAL!)
9-12 months is the average time I can sketch something from your requests, develop, and produce, but the harder ones like Superbra need even more attention. Anyway, thank you for giving me grace and patience. I’m currently editing my @POPFLEX Superbra video and I cannot wait to show you all the cool features!
♥️Cassey
#fashiondesigner #entrepreneurship #productdesign #productdevelopment